Our great friends at Canadian Club really know how to throw the best parties. It’s one of the many things we love about them, so we’re always ready to help spread the word of their iconic summer Racquet Club at the Australian Open and Bad Sweater parties to help us all get through winter. If you’ve not been, you’re missing out.

Our work with Canadian Club covers all the good stuff we love to do: earned media, ambassador and influencer partnerships, content creation, event hosting, paid social and more. Over the last year some of the highlights have been partnering with the Inspired Unemployed for some awesome activities including content creation (did we say, fancy dance moves?) and, frankly, too many laughs to mentions. Just recently we wanted to keep fun times going for CC fans and continue to celebrate social interaction despite the restriction challenges, so we helped CC host the first-ever virtual Bad Sweater Party online with Hot Dub Time Machine and many of our media and influencer friends, including the Inspired Unemployed again.  We’re really proud that we always surpass campaign KPIs, across earned media, influencer activity, campaign engagement, event attendance and more. Doubling and tripling results at times. Cheers to that, and make it a CC!