Our Team

Sally Lewis has been involved in writing about, talking about, living and breathing the best of food, wine and travel in Australia and globally for 20 years.  Sally’s career includes more than a decade working on magazine titles including Vogue Entertaining + Travel, Australian Gourmet Traveller and Gourmet Traveller WINE and was editor of The Age Good Food Guide for three years. Sally rejoined the business in February 2017 as Media + Hospitality Director with the best contact book in the business. 

Cleo’s an integrated marketer with PR roots. Joining Liquid in 2021, Cleo brings with her a decade’s experience in the Sydney agency scene, having worked with some of the country’s biggest consumer brands. Cleo’s a passionate strategist and storyteller, and loves finding creative ways to bring the ordinary to life. Out of hours, Cleo can be found walking the streets of Bondi with her whippet Tilly, cooking up a Mediterranean storm, or on a rocky perch ocean-side.

After a year sabbatical frolicking in Melbourne and eating and drinking her way across Italy, Frankie has returned to Liquid Ideas where she started as a Communication Council graduate in 2013.   

Frankie has worked across a variety of lifestyle clients, and has a particular interest in non-for-profits and the drinks industry as well as a desire to understand the world of Behavioural Economics.

Half Italian, Frankie wishes she was also half Mexican, loves second hand treasures and believes tequila is one of the ways to, yet the only way out of a hangover.

Gillian started with Liquid Ideas in May 2015 after almost a year travelling throughout Latin America. While there, she volunteered at an orphanage in Guatemala, swam with sea lions in the Galapagos Islands and got engaged! She came back to Sydney to celebrate her Grandmother’s 100th birthday. Prior to that, Gillian worked in the very different world of PR and policy/lobbying. In her three years at the industry association Consult Australia, Gillian was editor of the association’s magazine, looked after newsletters and reports, managed all PR/media relations and worked on policy submissions and thought-leadership papers.

Grace joined the Liquid Ideas team in 2010. She is immensely IT-savvy and commercially minded.

She previously trained as a medical professional, but favours finance! As the mathematical brain of the business, she manages finance, budgets and office administration. Grace is passionate about landscape photography, is a keen traveller, and has proudly left her mark at the Mt Everest Base Camp.

Born and bred in the UK, she spent many years at sea (as a sailboat Matradee) and arrived on Aussie shores in 2015 when she started at Liquid Ideas.

She quickly excelled from Events Manager to Executive Assistant to Stuart Gregor, Founder and MD of Liquid Ideas and Owner of Four Pillars. Laura wore many hats; managing the daily business of Liquid Ideas while running shop for many of Stu’s ventures including coordinating the Australia Distillery Annual Conference, a proud achievement.

Laura returned from Maternity Leave in 2020, taking up Office Manager at Liquid Ideas. Laura can do anything and does everything, she keeps Liquid Ideas smooth sailing and brings unique style and perspective to each day. Laura enjoys a drink, but struggles with the hangover.

Having lived between the country and city her whole life, Millie returned to Sydney after university and joined the Liquid Ideas team in 2016. She currently works across a broad range of clients from Universal Sony to Four Pillars to Unilever. Millie thinks there’s nothing better than having a drink in the sun, but would happily pack up and move to New York in the middle of a snow storm.

Steph is a seasoned consumer, lifestyle and corporate comms manager with a passion for all things food, drink and travel. After graduating UTS with a Public Communication and International Studies degree in 2015, she has worked across a variety of high profile clients, hospitality brands and not-for-profits.

Having lived and studied in Spain, Steph knows all the hidden travel gems around Europe. She’s also your go-to girl for restaurant recommendations in Sydney and beyond. Steph is her happiest at the beach with an Aperol Spritz in hand.

Originally from the UK, D’arcy has moved to Sydney in search of warmer climates and the next big PR campaign. Having graduated from the University of Liverpool with degree in English, she has a flair for writing creative and engaging content.

With a passion for the world of social media, she is skilled in developing and managing social media campaigns, from ideation and content creation through to delivery and measurement, she’s fluent in Facebook insights and is always on the lookout for the latest digital trends.

Born and bred in India, Neha moved to Sydney to pursue a career in Public Relations. She holds a Double Masters degree in Journalism, and Public Relations and Advertising. She has been a part of exciting, cross-discipline campaigns for RedBull, VOSS, Ben & Jerry’s, Nikon, Tabasco, IGA, Electrolux and Campbell Arnott’s. She currently works on Universal Sony, De’Longhi, Kenwood, R U OK?, Hellmann’s and Holsten. Her passion lies in publicity and planning unconventional campaigns.  Neha is a big movie buff who loves all things Hollywood. You will find her sipping on G&Ts and playing board games in her spare time.

After interning at Liquid Ideas earlier in 2018, Eilis joins the team full-time after completing a Bachelor of Arts (Media and Communications) at USYD. Eilis brings with her an excitement and thirst for knowledge as she kick starts her career in the wonderful world of PR. Earlier in 2018, Eilis went on a media study tour in Seoul, which saw her stay in the ranks of a South Korean First Army Corps base camp and visit the country’s leading newsrooms.  When she’s out of office, Eilis can be found beachside with an iced latte in hand by day and a G&T by night.

After completing a degree in journalism at University of Technology, Hannah made the switch to the world of PR, realising her love for  food and wine was the perfect fit at Liquid Ideas! She currently works across a range of clients including Singapore Airlines, Universal Sony, Luna Park as well as our wine clients. On a summer weekend you can find her relaxing on the beach, sipping on G&Ts and over winter, racing down the slopes at the snow.

Sidney joined Liquid Ideas in 2019 after completing her Bachelor of International Business degree at Monash University in Melbourne, where she studied abroad at China’s world-renowned Peking University.  Her love of hospitality and experience working at one of our favourite clients, Pt Leo Estate, introduced her into the PR industry where she now has plenty of opportunities to enjoy her two favourite things in life, wine and cheese on a Friday afternoon.

Jess joined Liquid Ideas full-time after completing a Bachelor of Public Communication and a Bachelor of Arts in International Studies at the University of Technology in 2020. Prior to this, Jess lived in Italy for a year studying Italian, where she fell in love with all things travel, wine and pizza. She is now keen to jump into a career in PR at Liquid Ideas, bringing a passion for people, digital media, and cutting-edge communication trends. On the weekends you can find Jess under the sun eating a smashed avo, or with a prosecco in hand, or maybe even both!

Shortly after completing her degree in Media (PR & Advertising) at UNSW in mid-2020, Sophie commenced an internship at Liquid Ideas where she confirmed that her passions lie within the world of PR. Sophie is deeply passionate about all things pop culture. She is at her happiest when listening to her favourite podcasts while walking around the beaches of Sydney with a coffee in hand. As she kick starts her professional career full-time, Sophie has a thirst to learn all there is to know about PR and media as well as a thirst for a glass of wine of any kind!

Michelle is a multidisciplinary graphic designer, who landing in Sydney from not-so-sunny Manchester 8 years ago and has never looked back. Having worked for a number of boutique agencies and leading digital media companies, she has over a decade of experience and a range of clients operating in fashion, technology, not-for-profit, travel and hospitality. A creative problem solver, who combines design and marketing ideas, resulting in well formulated brand solutions.

With a passion for creating brands that help to improve business, she also likes to keep her local breweries in business on a Sunday session with friends.