{"id":1936,"date":"2024-08-10T01:16:19","date_gmt":"2024-08-10T01:16:19","guid":{"rendered":"https:\/\/liquidideas.com.au\/?p=1936"},"modified":"2025-06-04T06:27:09","modified_gmt":"2025-06-04T06:27:09","slug":"jimbeam-2","status":"publish","type":"post","link":"https:\/\/liquidideas.com.au\/?p=1936","title":{"rendered":"Leading Jim Beam\u2019s national summer campaign"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1936\" class=\"elementor elementor-1936\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-694b3438 e-flex e-con-boxed e-con e-parent\" data-id=\"694b3438\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3030ec4 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"3030ec4\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1465\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-scaled.jpg\" class=\"attachment-full size-full wp-image-1940\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-scaled.jpg 2560w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-300x172.jpg 300w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-1024x586.jpg 1024w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-768x439.jpg 768w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-1536x879.jpg 1536w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/IMAGE-2048x1172.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ea39a79 e-flex e-con-boxed e-con e-parent\" data-id=\"7ea39a79\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b848a71 elementor-widget elementor-widget-heading\" data-id=\"4b848a71\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h5 class=\"elementor-heading-title elementor-size-default\">JIM BEAM<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ef8f0a2 elementor-widget elementor-widget-heading\" data-id=\"5ef8f0a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Leading Jim Beam\u2019s national summer campaign<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-517ab55d tags elementor-widget elementor-widget-heading\" data-id=\"517ab55d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/liquidideas.com.au\/?cat=19\" rel=\"tag\">Creative<\/a><a href=\"https:\/\/liquidideas.com.au\/?cat=13\" rel=\"tag\">Events<\/a><a href=\"https:\/\/liquidideas.com.au\/?cat=10\" rel=\"tag\">Influencer<\/a><a href=\"https:\/\/liquidideas.com.au\/?cat=18\" rel=\"tag\">Partnerships<\/a><a href=\"https:\/\/liquidideas.com.au\/?cat=14\" rel=\"tag\">Production<\/a><a href=\"https:\/\/liquidideas.com.au\/?cat=11\" rel=\"tag\">Social &amp; Paid Media<\/a><\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a0f65e0 e-flex e-con-boxed e-con e-parent\" data-id=\"2a0f65e0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-771a67dc elementor-widget elementor-widget-heading\" data-id=\"771a67dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">With a refreshed brand identity and a multi-year partnership with Surfing Australia, Jim Beam set out to connect the brand with coastal occasions, attract new audiences, and expand consumption moments.<br><br>\nLiquid executed a campaign shoot celebrating coastal occasions that kicked off a national OOH media campaign. With a multi-faceted integrated campaign, Jim Beam\u2019s brand presence was felt all summer long. Through strategic partnerships (including Bondi legend Eugene Tan from Aquabumps), earned and paid media, social content, influencer collaborations, and event activations, we positioned Jim Beam in new occasions and locations.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-96107b1 e-flex e-con-boxed e-con e-parent\" data-id=\"96107b1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f4e4d81 elementor-widget elementor-widget-image\" data-id=\"6f4e4d81\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2070\" height=\"1152\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01.jpg\" class=\"attachment-full size-full wp-image-1937\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01.jpg 2070w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-300x167.jpg 300w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1024x570.jpg 1024w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-768x427.jpg 768w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1536x855.jpg 1536w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-2048x1140.jpg 2048w\" sizes=\"(max-width: 2070px) 100vw, 2070px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f2fb6a2 e-flex e-con-boxed e-con e-parent\" data-id=\"4f2fb6a2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cb45a3f e-con-full e-flex e-con e-child\" data-id=\"cb45a3f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4181aaac elementor-widget elementor-widget-heading\" data-id=\"4181aaac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">RESULTS<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e569c49 e-con-full e-flex e-con e-child\" data-id=\"5e569c49\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7bf26c8e e-grid e-con-boxed e-con e-child\" data-id=\"7bf26c8e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2bb87221 elementor-widget elementor-widget-counter\" data-id=\"2bb87221\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-counter{display:flex;justify-content:center;align-items:stretch;flex-direction:column-reverse}.elementor-counter .elementor-counter-number{flex-grow:var(--counter-number-grow,0)}.elementor-counter .elementor-counter-number-wrapper{flex:1;display:flex;font-size:69px;font-weight:600;line-height:1;text-align:center}.elementor-counter .elementor-counter-number-prefix{text-align:end;flex-grow:var(--counter-prefix-grow,1);white-space:pre-wrap}.elementor-counter .elementor-counter-number-suffix{text-align:start;flex-grow:var(--counter-suffix-grow,1);white-space:pre-wrap}.elementor-counter .elementor-counter-title{flex:1;display:flex;justify-content:center;align-items:center;margin:0;padding:0;font-size:19px;font-weight:400;line-height:2.5}<\/style>\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">total reach across social, influencer and paid media, exceeding KPI by 140%<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"500\" data-to-value=\"28\" data-from-value=\"20\" data-delimiter=\",\">20<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53c1f3a6 elementor-widget elementor-widget-counter\" data-id=\"53c1f3a6\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">campaign impressions across social, influencer and paid media, exceeding KPI by 138%<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"500\" data-to-value=\"53.6\" data-from-value=\"50\" data-delimiter=\",\">50<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33e7cca e-flex e-con-boxed e-con e-parent\" data-id=\"33e7cca\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e4d67a elementor-widget elementor-widget-image\" data-id=\"3e4d67a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2070\" height=\"1152\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1.jpg\" class=\"attachment-full size-full wp-image-1938\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1.jpg 2070w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-300x167.jpg 300w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1024x570.jpg 1024w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-768x427.jpg 768w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1536x855.jpg 1536w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-2048x1140.jpg 2048w\" sizes=\"(max-width: 2070px) 100vw, 2070px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f104193 e-flex e-con-boxed e-con e-parent\" data-id=\"f104193\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-64aaaa94 e-con-full e-flex e-con e-child\" data-id=\"64aaaa94\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-523e235e elementor-widget elementor-widget-image\" data-id=\"523e235e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"661\" height=\"1001\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-1.jpg\" class=\"attachment-large size-large wp-image-1945\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-1.jpg 661w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-1-198x300.jpg 198w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7148b2a e-con-full e-flex e-con e-child\" data-id=\"7148b2a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab424a3 elementor-widget elementor-widget-image\" data-id=\"ab424a3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"661\" height=\"1001\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/image-18.jpg\" class=\"attachment-large size-large wp-image-1946\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/image-18.jpg 661w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/image-18-198x300.jpg 198w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3530e6ec e-con-full e-flex e-con e-child\" data-id=\"3530e6ec\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57d95a6f elementor-widget elementor-widget-image\" data-id=\"57d95a6f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"662\" height=\"1001\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02.jpg\" class=\"attachment-large size-large wp-image-1947\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02.jpg 662w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-198x300.jpg 198w\" sizes=\"(max-width: 662px) 100vw, 662px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-737cd57 e-flex e-con-boxed e-con e-parent\" data-id=\"737cd57\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bff39bf elementor-widget elementor-widget-image\" data-id=\"bff39bf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2070\" height=\"1152\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1.jpg\" class=\"attachment-full size-full wp-image-1939\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1.jpg 2070w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1-300x167.jpg 300w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1-1024x570.jpg 1024w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1-768x427.jpg 768w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1-1536x855.jpg 1536w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-01-1-1-2048x1140.jpg 2048w\" sizes=\"(max-width: 2070px) 100vw, 2070px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-651ea92 e-flex e-con-boxed e-con e-parent\" data-id=\"651ea92\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8f8d551 e-con-full e-flex e-con e-child\" data-id=\"8f8d551\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1dd123 elementor-widget elementor-widget-image\" data-id=\"f1dd123\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"661\" height=\"1001\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-3.jpg\" class=\"attachment-large size-large wp-image-1948\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-3.jpg 661w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-02-3-198x300.jpg 198w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ba65aa e-con-full e-flex e-con e-child\" data-id=\"2ba65aa\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a87fd8 elementor-widget elementor-widget-image\" data-id=\"1a87fd8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"661\" height=\"1001\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-Esky.jpg\" class=\"attachment-large size-large wp-image-1949\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-Esky.jpg 661w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/Jim-Beam-Esky-198x300.jpg 198w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e1ef95a e-con-full e-flex e-con e-child\" data-id=\"e1ef95a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eee37e2 elementor-widget elementor-widget-image\" data-id=\"eee37e2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"662\" height=\"1001\" 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data-elementor-id=\"547\" class=\"elementor elementor-547 e-loop-item e-loop-item-1965 post-1965 post type-post status-publish format-standard has-post-thumbnail hentry category-events category-influencer category-partnerships category-production category-social-and-paid-media\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-9d19cfd e-flex e-con-boxed e-con e-parent\" data-id=\"9d19cfd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52edd18 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"52edd18\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/liquidideas.com.au\/?p=1965\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"458\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/MAKERS-MARK-1024x586.jpg\" class=\"attachment-large size-large wp-image-1966\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/MAKERS-MARK-1024x586.jpg 1024w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/MAKERS-MARK-300x172.jpg 300w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/MAKERS-MARK-768x439.jpg 768w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/MAKERS-MARK-1536x879.jpg 1536w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2024\/08\/MAKERS-MARK-2048x1172.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27b659d e-flex e-con-boxed e-con e-child\" data-id=\"27b659d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a344403 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a344403\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/liquidideas.com.au\/?p=1965\">Maker\u2019s Mark x Beechworth Honey<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71ca2ef elementor-widget__width-initial elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"71ca2ef\" data-element_type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\tMAKER\u2019S MARK\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"547\" class=\"elementor 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height=\"458\" src=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2025\/06\/Malibu-Dont-Drink-Dive-1024x586.jpg\" class=\"attachment-large size-large wp-image-2176\" alt=\"\" srcset=\"https:\/\/liquidideas.com.au\/wp-content\/uploads\/2025\/06\/Malibu-Dont-Drink-Dive-1024x586.jpg 1024w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2025\/06\/Malibu-Dont-Drink-Dive-300x172.jpg 300w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2025\/06\/Malibu-Dont-Drink-Dive-768x439.jpg 768w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2025\/06\/Malibu-Dont-Drink-Dive-1536x879.jpg 1536w, https:\/\/liquidideas.com.au\/wp-content\/uploads\/2025\/06\/Malibu-Dont-Drink-Dive-2048x1172.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27b659d e-flex e-con-boxed e-con e-child\" data-id=\"27b659d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a344403 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a344403\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/liquidideas.com.au\/?p=2174\">Malibu Don\u2019t Drink &#038; Dive<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71ca2ef elementor-widget__width-initial elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"71ca2ef\" data-element_type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\tMALIBU\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>JIM 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